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Breguet 8861BB11386D000
TOP
Breguet 8861BB11386D000
Php 1,379,839
Free shipping
Seller
Deluxe ( Asia ) Ltd
27
HK
De Grisogono Grande -O-N08
TOP
De Grisogono Grande -O-N08
Php 519,082
Free shipping
Seller
Deluxe ( Asia ) Ltd
27
HK
Romain Jerome Batman DNA
TOP
Romain Jerome Batman DNA
Php 1,002,394
Free shipping
Seller
Forever Yours Luxury
 
US
Patek Philippe Patek 5213G Minute Repeater Retrograde Perpetual
TOP
Patek Philippe Patek 5213G Minute Repeater Retrograde Perpetual
Php 26,730,502
Seller
Chad Warrick
5
US
TAG Heuer Carrera Calibre Heuer 02T Tourbillon Black Ceramic...
TOP
TAG Heuer Carrera Calibre Heuer 02T Tourbillon Black Ceramic...
Php 669,419
Seller
Orologi & Dintorni
99
IT
Hublot Unico Red Sapphire
TOP
Hublot Unico Red Sapphire
Php 3,442,028
Free shipping
Seller
WatchesofMayfair.com
262
UK
Linde Werdelin SpidoSpeed Gold
Linde Werdelin SpidoSpeed Gold
Php 2,046,744
BrandBoutique Member
Linde Werdelin LTD
Patek Philippe Perpetual Calendar 175th Anniversary Yellow  - ...
TOP
Patek Philippe Perpetual Calendar 175th Anniversary Yellow - ...
Php 4,189,492
Seller
H&Y Jewellery
15
UK
Porsche Design Huawei Smartwatch - EU
Porsche Design Huawei Smartwatch - EU
Php 31,120
BrandBoutique Member
Porsche Lizenz- und Handelsgesellschaft mbH & Co. KG
Cartier Ballon Bleu W69001Z2 18K Yellow Gold Ladies Watch (17112)
TOP
Cartier Ballon Bleu W69001Z2 18K Yellow Gold Ladies Watch (17112)
Php 742,491
Seller
Chronostore
111
US
Hublot King Power Unico
TOP
Hublot King Power Unico
Php 1,125,765
Seller
Melvyn Franks Luxury Watches
5
US
Romain Jerome RJ X Spider-Man
TOP
Romain Jerome RJ X Spider-Man
Php 1,002,394
Free shipping
Seller
Forever Yours Luxury
 
US
Hublot Classic Fusion Racing Grey
TOP
Hublot Classic Fusion Racing Grey
Php 282,493
Seller
Artex AG
10
CH
Longines Conquest Heritage Automatic 35mm Steel on Leather Silver
TOP
Longines Conquest Heritage Automatic 35mm Steel on Leather Silver
Php 43,756
Seller
Orologi & Dintorni
99
IT
Hublot Big Bang Unico Magic Sapphire
TOP
Hublot Big Bang Unico Magic Sapphire
Php 2,692,640
Free shipping
Seller
WatchesofMayfair.com
262
UK
Frederique Constant Slimline Gents Small Seconds
Frederique Constant Slimline Gents Small Seconds
Php 43,693
BrandBoutique Member
Frederique Constant SA
Cvstos Challenge Jet-Liner 'Proud to be Russian' (Limited...
TOP
Cvstos Challenge Jet-Liner 'Proud to be Russian' (Limited...
Php 1,125,339
Free shipping
Seller
Istock LTD
42
LV
Porsche Design Huawei Smartwatch -UK
Porsche Design Huawei Smartwatch -UK
Php 31,120
BrandBoutique Member
Porsche Lizenz- und Handelsgesellschaft mbH & Co. KG
Linde Werdelin SpidoSpeed Titanium
Linde Werdelin SpidoSpeed Titanium
Php 1,087,333
BrandBoutique Member
Linde Werdelin LTD
De Grisogono Instrumento Uno
TOP
De Grisogono Instrumento Uno
Php 6,255,374
Seller
ZEGG & CERLATI
26
MC
Ateliers deMonaco Tourbillon Oculus 1297
Ateliers deMonaco Tourbillon Oculus 1297
Php 3,677,783
BrandBoutique Member
Les Ateliers deMonaco SARL
Omega Men's 31192445101003 Speedmaste CO-AXIAL Chrono  44,25 MM
TOP
Omega Men's 31192445101003 Speedmaste CO-AXIAL Chrono 44,25 MM
Php 446,301
Seller
Helvetic Time AG - HarveyStore.com
780
CH
Corum Bubble limited edition
TOP
Corum Bubble limited edition
Php 282,906
Seller
Kaloudis & Sons
19
GR
Hublot Big Bang Unico Blue Sapphire 45 mm
TOP
Hublot Big Bang Unico Blue Sapphire 45 mm
Php 4,224,735
Free shipping
Seller
WatchesofMayfair.com
262
UK
Patek Philippe Grand Complications (submodel)
TOP
Patek Philippe Grand Complications (submodel)
Php 21,590,020
Seller
Fine Watch Bank
13
US
Maurice Lacroix AIKON AI1018-SS001-430-1
TOP
Maurice Lacroix AIKON AI1018-SS001-430-1
Php 57,661
Seller
WatchNation Limited
30
UK
Porsche Design Chronograph Titanium Limited Edition
Porsche Design Chronograph Titanium Limited Edition
Php 311,197
BrandBoutique Member
Porsche Lizenz- und Handelsgesellschaft mbH & Co. KG
Linde Werdelin SpidoLite Titanium
Linde Werdelin SpidoLite Titanium
Php 895,450
BrandBoutique Member
Linde Werdelin LTD
Frederique Constant Slimline Moonphase Stars Manufacture
Frederique Constant Slimline Moonphase Stars Manufacture
Php 270,018
BrandBoutique Member
Frederique Constant SA
Chopard Imperiale Or rouge 18KT.
TOP
Chopard Imperiale Or rouge 18KT.
Php 900,780
Seller
Bijouterie-Horlogerie Langel
20
CH
Chopard Classic Date Automatic 18KT Croco Strap Full Set 2017
TOP
Chopard Classic Date Automatic 18KT Croco Strap Full Set 2017
Php 298,623
Free shipping
Seller
M.J.WATCHES
57
BE
Longines La Grande Classique
TOP
Longines La Grande Classique
Php 169,744
Seller
Seven Luxury
29
IT
Chopard Imperiale 36 mm
TOP
Chopard Imperiale 36 mm
Php 1,886,671
Free shipping
Seller
WatchesofMayfair.com
262
UK
JeanRichard Paramount Pack 3 watches
TOP
JeanRichard Paramount Pack 3 watches
Php 1,178,777
Seller
Fernando Monge SA
89
ES
Maurice Lacroix Pontos Day Date
TOP
Maurice Lacroix Pontos Day Date
Php 85,961
Seller
WatchNation Limited
30
UK
Porsche Design MONOBLOC Actuator 24h-Chronotimer Limited Edition
Porsche Design MONOBLOC Actuator 24h-Chronotimer Limited Edition
Php 436,933
BrandBoutique Member
Porsche Lizenz- und Handelsgesellschaft mbH & Co. KG
Linde Werdelin Oktopus Double Date Titanium - Red
Linde Werdelin Oktopus Double Date Titanium - Red
Php 575,647
BrandBoutique Member
Linde Werdelin LTD
Chopard VINTAGE 70S LARGE HAPPY DIAMOND SAUDI KING REF. 2121
TOP
Chopard VINTAGE 70S LARGE HAPPY DIAMOND SAUDI KING REF. 2121
Php 462,643
Free shipping
Seller
Ye Olde Timekeepers, Inc.
 
US
Cartier BAIGNOIRE
TOP
Cartier BAIGNOIRE
Php 943,021
Seller
Kounakis Jewels and Watches
 
GR
Parmigiani Fleurier Pershing 002 42MM Rose Gold With Diamonds...
TOP
Parmigiani Fleurier Pershing 002 42MM Rose Gold With Diamonds...
Php 436,933
Free shipping
Seller
M.J.WATCHES
57
BE
Omega Men's 220.22.41.21.02.001 Seamaster Automatic Watch
TOP
Omega Men's 220.22.41.21.02.001 Seamaster Automatic Watch
Php 345,460
Seller
Helvetic Time AG - HarveyStore.com
780
CH
Frederique Constant Classics Moonphase
Frederique Constant Classics Moonphase
Php 110,019
BrandBoutique Member
Frederique Constant SA
Seiko SRPB53K1
Seiko SRPB53K1
Php 17,940
Seller
Private Seller
PH
B.R.M R50 GULF
TOP
B.R.M R50 GULF
Php 1,540,268
Free shipping
Seller
Solexport International
MU
Porsche Design Chronotimer Series 1 Tangerine
Porsche Design Chronotimer Series 1 Tangerine
Php 248,329
BrandBoutique Member
Porsche Lizenz- und Handelsgesellschaft mbH & Co. KG
Linde Werdelin Oktopus MoonLite - White
Linde Werdelin Oktopus MoonLite - White
Php 1,087,333
BrandBoutique Member
Linde Werdelin LTD
Sinn Die Frankfurter Finanzplatzuhr 6099
TOP
Sinn Die Frankfurter Finanzplatzuhr 6099
Php 229,468
Seller
Classic Watch
 
DE
Chopard 18kt White Gold Internally Flawless Happy Diamond
TOP
Chopard 18kt White Gold Internally Flawless Happy Diamond
Php 1,130,906
Free shipping
Seller
Ye Olde Timekeepers, Inc.
 
US
Jaeger-LeCoultre Atoms Q5101101
TOP
Jaeger-LeCoultre Atoms Q5101101
Php 204,216
Seller
Watchsquare Company
MO
Louis Moinet Black Gold Derrick
Louis Moinet Black Gold Derrick
Php 13,858,162
BrandBoutique Member
Louis Moinet
Frederique Constant Classics Business Timer
Frederique Constant Classics Business Timer
Php 62,868
BrandBoutique Member
Frederique Constant SA
Louis Erard Excellence 61233AA22
TOP
Louis Erard Excellence 61233AA22
Php 152,112
Seller
WatchNation Limited
30
UK
B.R.M V8 44 OR ROSE
TOP
B.R.M V8 44 OR ROSE
Php 810,998
Free shipping
Seller
Solexport International
MU
Porsche Design MONOBLOC Actuator GMT-Chronotimer Titanium Blue
Porsche Design MONOBLOC Actuator GMT-Chronotimer Titanium Blue
Php 405,499
BrandBoutique Member
Porsche Lizenz- und Handelsgesellschaft mbH & Co. KG
Linde Werdelin SpidoSpeed Anthracite DLC
Linde Werdelin SpidoSpeed Anthracite DLC
Php 767,529
BrandBoutique Member
Linde Werdelin LTD
Richard Mille RM 035 Nadal, RM service 2017
Richard Mille RM 035 Nadal, RM service 2017
Php 5,211,764
Seller
Kellokonttori
10
FI
TAG Heuer Connected Modular 45 (Now Available)
TAG Heuer Connected Modular 45 (Now Available)
Php 103,732
Seller
Juwelier van Willegen
13
NL
IWC portugieser yacht club chronograph -price including 21% VAT
IWC portugieser yacht club chronograph -price including 21% VAT
Php 565,813
Free shipping
Seller
Stream & Field Jewellers
19
NL
Louis Moinet Memoris Red Eclipse
Louis Moinet Memoris Red Eclipse
Php 5,863,069
BrandBoutique Member
Louis Moinet
Frederique Constant Classics Index Automatic
Frederique Constant Classics Index Automatic
Php 53,438
BrandBoutique Member
Frederique Constant SA
Montblanc MB Nicolas Rieussec Chronograph Automatic
Montblanc MB Nicolas Rieussec Chronograph Automatic
Php 402,293
Free shipping
Seller
Juwelier Haesevoets
12
BE
B.R.M V18-48-TN-CAP-AR
TOP
B.R.M V18-48-TN-CAP-AR
Php 242,042
Free shipping
Seller
Solexport International
MU
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Brand New Luxury Timepieces

New timepieces make an ideal gift and are often excellent investments, especially models from Rolex or Panerai. Rarer models often increase in value. You can often save money when purchasing your new watch online, but not always.

Highlights

  • Purchase new watches online at affordable prices
  • New Rolex or Panerai watches maintain their value
  • Rare watches have the potential to increase in value
  • Popular brands: Rolex, Omega, Breitling, IWC, TAG Heuer

What to Pay Attention to When Buying a New Watch

When buying a new watch, you're faced with many questions that aren't always easy to answer. It's important that you find the right watch to suit you. Do men's watches, women's watches, or unisex models appeal to you most? Are designer watches your only option, or does the brand not matter? Often, the history of the watch and the brand's prestige play an important role. Once you've decided on a model, you must choose between purchasing it pre-owned or new. If the watch is new, it should be in its original packaging with box and papers. "Unworn" is a synonym that is often used for new. Check to make sure that the dealer is offering all the accessories and documents with the watch. This can be very important if you choose to resell the watch at a later point in time, as having the complete package raises its value. This also reduces your chance of falling victim to a scammer.
Collectors also consider models from Rolex or Panerai to be investment opportunities. If you fancy a watch that will increase in value, take a closer look at models from these two companies. Rolex's Submariner and Daytona are particularly appealing timepieces, as is Panerai's Luminor. You should switch the original Panerai strap with a strap of your choosing to preserve the watch's value. Luckily, it's quite straightforward to change the strap on the Luminor.
Other popular manufacturers include the International Watch Company (IWC), Breitling, Omega, and TAG Heuer. Their most famous models are the IWC Portugieser, Breitling Avenger, Omega Speedmaster, and the TAG Heuer Carrera. Affordable new watches for men and women are available from manufacturers such as the Japanese brand Seiko.

Checklist for Buying a New Watch

  • Is it a complete set? (Box, papers, accessories)
  • Do the details match those of the manufacturer?
  • Is the watch in its original packaging?
  • Is the asking price realistic?

How much do new watches cost?

Prices for new watches on Chrono24 range from a few hundred euros for an affordable quartz watch, to millions of euros for a Patek Philippe Grandes Complications with reference number 6300G-001. The Grandes Complications has multiple complications such as a minute repeater, perpetual calendar, and a grande and petite sonnerie. You should plan on spending around 3 million euros on this timepiece, making it one of the most expensive new watches in the world.
Rolex also offers some affordable new luxury watches. The Genevan manufacturer has every single one of their movements certified by the Official Swiss Chronometer Testing Institute (COSC). Afterwards, the movements undergo an in-house precision test. Thanks to these high quality standards, Rolex watches are considered especially precise, reliable, and long lasting. Furthermore, the brand enjoys a high level of prestige, counting celebrities, economic power houses, and politicians as fans. New Oyster Perpetuals or Air Kings cost as little as 3,500 euros.
Model Price (approx.) Features
Rolex Submariner No Date, Ref. 114060 6,200 euros Without a date display
Rolex Submariner Date, Ref. 116610LN 7,300 euros Date display with Cyclops lens
Rolex Daytona, Ref. 116500LN 15,700 euros In-house chronograph caliber, potential to increase in value
Rolex Sea-Dweller, Ref. 116600 11,500 euros Model no longer produced, potential to increase in value, 40-mm case, date display without Cyclops lens
Rolex Sea-Dweller, Ref. 126600 11,500 euros 2017 Sea-Dweller model with 43-mm case and Cyclops lens, already more expensive than the list price
Breitling Avenger, Ref. A1338012 3,500 euros Chronograph, very rare in new condition
Breitling Avenger II, Ref. A1338111 3,500 euros Chronograph feature
Breitling Superocean, Ref. A17365C9 2,200 euros Diving watch with unidirectional rotatable bezel and date display
Breitling Superocean Chronograph, Ref. A13311C9 3,200 euros Diving chronograph with unidirectional rotatable bezel
IWC Pilot's Watch Mark XVIII, Ref. IW327001 3,200 euros Classic three-hand pilot's watch with date display
IWC Pilot's Watch Chronograph, Ref. IW377709 4,000 euros Pilot's chronograph
IWC Portugieser Chronograph, Ref. IW371446 5,000 euros Classic, elegant chronograph
Hublot Big Bang Unico Titanium, Ref. 411.NX.1170.RX 13,000 euros Titanium case, in-house chronograph caliber
Hublot Big Bang Unico Full Magic Gold 25,000 euros Scratch-resistant Magic Gold case, in-house chronograph caliber

New Rolex Timepieces

The Submariner is one of the most famous diving watches in the world and one of Rolex's most beloved models. The timepiece is available with or without a date display (called "Date" or "No Date," respectively). The No Date version costs around 6,200 euros, while the Date model costs about 7,300 euros.
If a date window is present, the watch also has a magnifying lens, known as a Cyclops lens, to improve readability. This lens makes it easy to distinguish between the Submariner and Sea-Dweller models. However, since 2017, the new 43-mm Sea-Dweller (126600) has featured a Cyclops lens at three o'clock. This model is so popular that its value has already risen: It originally had a list price of 10,350 euros, but that has since risen by about 1,000 euros. Rolex stopped producing its predecessor (116600) in order to allow newer models to become rare in the future. Currently, you can purchase this Rolex diving watch for 11,500 euros new. It's the perfect opportunity for an investment, as its price is predicted to increase over time.
Rolex's famous Daytona chronograph is also highly sought after by collectors. The stainless steel version is an especially solid investment, as these timepieces, like the Sea-Dweller, sell for over their original list price as new watches. This is due to the fact that you often need to wait long periods of time to buy a watch in-store. However, if you buy online on Chrono24, you can get the watch significantly faster. A stainless steel Daytona (116500LN) has a current list price of 11,300 euros. If you can't or don't want to wait, you should plan on paying at least 15,700 euros.

Famous Breitling Models

The watch manufacturer Breitling is world famous for their pilot's watches and chronographs. Their most beloved models include the Avenger and Avenger II. The Avenger was only produced until 2013, making it difficult to find new models. Pre-owned Avengers are available for around 2,500 euros. With a bit of luck, you'll find a new version for only about 1,000 euros more. In contrast, you can find countless new Avenger II timepieces with prices starting at 3,400 euros.
Another popular Breitling timepiece is their Superocean diving watch. New non-chronograph versions are available for around 2,300 euros. If you want a chronograph, however, you should plan on spending at least 3,200 euros.

New IWC Watches

IWC, based in Schaffhausen, Switzerland, is another famous producer of pilot's watches. Their Pilot's Watch collection inspired what is now the standard look of pilot's watches. A classic three-hand watch with a black dial and luminous numerals and hands costs around 3,200. Of course, chronograph versions are also available, which cost around 4,000 euros new.
One of IWC's leading models is the Portugieser, a classic, elegant wristwatch available in different versions with a variety of complications, including a chronograph. You should plan on spending around 5,000 euros on a Portugieser Chronograph .

Hublot's Big Bang

Though the company was only founded in 1980, the brand has already established a large fan base. Their Big Bang collection is especially popular and is defined by its eye-popping, distinctive design and large case. The collection has watches for women as well as men. One big hit is the Big Bang Unico chronograph with an in-house caliber, a perfect choice if you're looking for a gold watch. The timepiece is available in titanium, ceramic, or gold. Hublot offers a unique, patented case material called Magic Gold, a scratch-resistant gold alloy with ceramic mixed in. A titanium Big Bang Unico costs around 13,000 euros, while a Magic Gold watch costs about 25,000 euros.