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Cvstos Challenge CVT CHR2 CP5N BLST Unworn Gold/Steel 53.7mm Automatic
Promoted
Cvstos Challenge
ChronoII CVT-CHR2 CP5N BL
Php575,827
+ Php6,259 for shipping
Hublot Classic Fusion Blue 521.nx.7170.lr New Titanium 45mm Automatic
Promoted
Hublot Classic Fusion Blue
Chronograph
Php471,635
+ Php4,777 for shipping
Jaquet-Droz J017533270 New Rose gold 43mm Automatic
Promoted
Jaquet-Droz
Grande Heure Minute Quantieme Meteorite
Php659,079
+ Php6,047 for shipping
Panerai PAM 01250 New Steel 42mm Automatic
Promoted
Panerai
Luminor Due PAM01250 42mm Unworn New 2022
Php318,810
Free shipping
Chaumet Khesis W19633-34C New Steel Quartz
Promoted
Chaumet Khesis
black mop-dial 16 diamonds 83 black sapphire crystal cabochons - ALSO IN WHITE
Php183,083
Free shipping
Rolex Day-Date 40 228238 Unworn Yellow gold 40mm Automatic
Promoted
Rolex Day-Date 40
228238 President 18K Yellow Gold Black Diamond Dial
Php3,337,661
Free shipping
Seiko Grand Seiko SBGJ259 New Steel 39.5mm Automatic
Promoted
Seiko Grand Seiko
SBGJ259 Green Bamboo GMT 2022 US Exclusive BNIB
Php386,378
+ Php8,163 for shipping
Invicta 32041 Unworn Steel 50mm Automatic The Philippines, Cebu City
Invicta
32041 Reserve Specialty Chaos Cruise Limited Edition Diamond
Php46,498
Excl. shipping
Private Seller
Omega Speedmaster 310.60.42.50.99.001 Unworn Yellow gold 42mm Manual winding
Promoted
Omega Speedmaster
Apollo 50th Anniversary (Never used Fully Stickered)
Php3,985,131
+ Php5,254 for shipping
Raymond Weil 10.701 New Yellow gold 36,6mm Quartz
Promoted
Raymond Weil
gold WEIGHT: 73,5 GRAMS
Php407,369
+ Php2,952 for shipping
B.R.M SK6 marlin edition 15/50 New Steel 44mm Automatic
Promoted
B.R.M
SKIPPER 6 MARLIN EDITION Edition limitée 50ex
Php147,007
Free shipping
Porsche Design 1919 6020.2.01.001.06.2 New Titanium 42mm Automatic
Promoted
Porsche Design 1919
Globetimer GMT Titanium
Php132,838
+ Php3,542 for shipping
Rolex Daytona 116518LN Unworn Yellow gold 40mm Automatic
Promoted
Rolex Daytona
116518LN "Full Set" As New
Php2,502,054
+ Php10,171 for shipping
Montblanc 1858 MB125583 New Bronze 42mm Automatic
Promoted
Montblanc 1858
Monopusher Chronograph (Limited Edition)
Php265,675
Free shipping
Rolex Submariner Date 126610LV Unworn Steel 41mm Automatic
Promoted
Rolex Submariner Date
126610LV Oyster Steel Starbucks Green Bezel Black Index Dial
Php1,221,352
Free shipping
Maurice Lacroix Eliros EL1084-SS001-350-1 New Steel 30mm Quartz
Promoted
Maurice Lacroix Eliros
Damen Uhr Eliros Diamonds EL1084-SS001-350 Neu OVP
Php31,232
+ Php3,542 for shipping
Seiko Grand Seiko sbgn005 Unworn 39.5mm Quartz The Philippines, Quezon City
Seiko Grand Seiko
gmt
Php155,000
Excl. shipping
Private Seller
IWC Portofino Chronograph 3730 Unworn Yellow gold 28 mmmm
Promoted
IWC Portofino Chronograph
IW3730
Php230,252
+ Php5,254 for shipping
Eberhard & Co. 60020/8 New Yellow gold 21mm Quartz
Promoted
Eberhard & Co.
Désirée
Php353,643
+ Php2,952 for shipping
Rado New old stock Vintage genuine rado golden horse gents watch New Gold/Steel Automatic
Promoted
Rado
Voyager
Php25,427
+ Php678 for shipping
Romain Jerome Moon-DNA RJ.M.AU.020.05 New Steel 43mm Automatic
Promoted
Romain Jerome Moon-DNA
1969 Heavy Metal Grey Silicium
Php299,623
+ Php3,542 for shipping
Citizen Promaster Marine NY0040-09W New Steel 42mm Automatic
Promoted
Citizen Promaster Marine
Men's Promaster NY0040-09W Automatic Diver's Watch
Php11,513
+ Php1,122 for shipping
Montblanc Heritage Spirit 116534 New Steel 41mm Automatic
Promoted
Montblanc Heritage Spirit
Orbis Terrarum Asian UNICEF Limited Edition
Php233,204
Free shipping
Patek Philippe Aquanaut 5167A-001 Unworn Steel 40mm Automatic
Promoted
Patek Philippe Aquanaut
5167A Steel Black Arabic Dial
Php4,813,031
Free shipping
Maurice Lacroix Fiaba FA1007-SS001-170-1 New Steel 36mm Quartz
Promoted
Maurice Lacroix Fiaba
Damen Uhr Fiaba Round Diamond FA1007-SS001-170-1 NEU
Php47,172
+ Php3,542 for shipping
Seiko 7N21-8A00 Unworn Yellow gold 34mm Quartz The Philippines, Manila
Seiko
Nagano Olympics
Php42,326
Excl. shipping
Private Seller
Audemars Piguet 5596 Unworn Yellow gold 25 mmmm
Promoted
Audemars Piguet
BA 5596
Php407,369
+ Php5,254 for shipping
Rolex Day-Date 128236 New Platinum 36mm Automatic
Promoted
Rolex Day-Date
Mother Of Pearl Unworn limited edition 2022
Php3,383,536
+ Php5,085 for shipping
Maurice Lacroix Pontos Chronographe PT6178-SS001-330-1 New Steel 43mm Automatic
Promoted
Maurice Lacroix Pontos Chronographe
Automatique Herrenuhr ETA Valjoux 7750 Automatik PT6178-SS001-330-1
Php93,990
Free shipping
Seiko 5 Sports SNZF17K1 New Steel 41mm Automatic The Philippines, Manila
Seiko 5 Sports
Black Sea Urchin SNZF17K1
Php13,847
Free shipping

Worry-Free Watch Purchases

Chrono24 Buyer Protection Has You Covered

More information

Seiko SSK005K1 New Steel 42.5mm Automatic
Promoted
Seiko
Men's SSK005K1 Sports Orange Dial GMT Watch
Php22,966
+ Php1,122 for shipping
Baume & Mercier Capeland M0A10094 New Steel 44mm Automatic
Promoted
Baume & Mercier Capeland
Flyback Chronograph (Limited Edition)
Php312,907
Free shipping
Rolex Daytona 116508 Unworn Yellow gold 40mm Automatic
Promoted
Rolex Daytona
116508 Oyster Paul Newman 18K Yellow Gold Black Index Dial
Php4,172,092
Free shipping
Maurice Lacroix Calypso CA1104-SY013-110 New Steel Quartz
Promoted
Maurice Lacroix Calypso
Damen Uhr Calypso CA1104-SY013-110 Neu OVP
Php35,364
+ Php3,542 for shipping
Seiko 7N21-8A00 Unworn 34mm Quartz The Philippines, Manila
Seiko
Nagano Olympics White Dial
Php30,000
Excl. shipping
Private Seller
IWC IW3703 Unworn Yellow gold 38 mmmm Automatic
Promoted
IWC
Amalfi Chronograph
Php525,447
+ Php5,254 for shipping
Rolex Daytona 116500LN Unworn Steel 40mm Automatic
Rolex Daytona
116500LN
Php2,199,202
+ Php7,675 for shipping
Maurice Lacroix Les Classiques Date LC1026-SS001-130-1 New Steel 33mm Quartz
Promoted
Maurice Lacroix Les Classiques Date
Damenuhr Lederband schwarz Datum LC1026-SS001-130-1 NEU OVP. Garantie
Php20,191
Free shipping
Seiko Prospex SRPB49J1 New Steel 44mm Automatic The Philippines, Manila
Seiko Prospex
JAPAN Made Blue Samurai Prospex Watch SRPB49J1
Php30,173
Free shipping
Zodiac Sea Wolf Zodiac Super Sea Wolf 53 Automatic Stainless Steel Watch Cream Dial ZO9206 New Steel 39.5mm Automatic
Promoted
Zodiac Sea Wolf
Super Sea Wolf 53 Automatic Stainless Steel Watch Cream Dial ZO9206
Price on request
+ Php4,664 for shipping
Baume & Mercier Capeland M0A10001 New Steel 42mm Automatic
Promoted
Baume & Mercier Capeland
Chronograph
Php194,829
Free shipping
Rolex Day-Date 36 128345RBR Unworn Rose gold 36mm Automatic
Promoted
Rolex Day-Date 36
128345RBR President 18K Rose Gold Chocolate Diamond Dial
Php3,851,622
Free shipping
Rolex GMT-Master II 126710BLNR New Steel 40mm Automatic
Promoted
Rolex GMT-Master II
2022 Gmt-master II "batgirl" Jubilee(New) full set.
Php1,269,785
Free shipping
Poljot 3603-00311010 New Steel 43mm Manual winding
Promoted
Poljot
MOSCOW CLASSIC POLJOT MOLNIJA 3603 3603-00311010
Php12,930
+ Php1,181 for shipping
IWC 3550 Unworn Yellow gold Automatic
Promoted
IWC
3550
Php348,330
+ Php5,254 for shipping
Glashütte Original SeaQ Panoramadatum 1-36-13-01-80-70 Unworn Steel Automatic
Glashütte Original SeaQ Panoramadatum
Panorama Date 1-36-13-01-80-70
Php593,283
+ Php7,675 for shipping
Maurice Lacroix Fiaba FA1003-SD502-170-1 New Steel 28mm Quartz
Promoted
Maurice Lacroix Fiaba
Diamonds Round Date Ø 28 mm Damen-Armbanduhr besetzt mit 71 echten Diamanten 0,32 ct
Php54,493
Free shipping
Seiko SRP510K New Steel 44mm Automatic The Philippines, Manila
Seiko
Stargate II Limited Edition Diver's Men's SRP510K
Php25,940
Free shipping
Zodiac Sea Wolf ZO9283 New Steel 40mm Automatic
Promoted
Zodiac Sea Wolf
Special Edition Super Sea Wolf Aquamarine Dream
Price on request
+ Php4,664 for shipping
Montblanc Heritage Spirit 112308 New Steel 41mm Automatic
Promoted
Montblanc Heritage Spirit
Orbis Terrarum
Php229,071
Free shipping
Patek Philippe Aquanaut 5267/200A-010 Unworn Steel 38mm Automatic
Promoted
Patek Philippe Aquanaut
5267 Steel White Arabic Dial
Php3,531,152
Free shipping
Rolex Submariner (No Date) 124060 New Steel 41mm Automatic
Promoted
Rolex Submariner (No Date)
2022 Submariner No Date(New) 124060 Black. full set
Php846,524
Free shipping
Poljot POLJOT STURMANSKIE OCEAN STINGRAY NH35/1825899 DIVER New Steel 46mm Automatic
Promoted
Poljot
STURMANSKIE OCEAN STINGRAY NH35/1825899 DIVER
Php42,449
+ Php1,181 for shipping
Audemars Piguet 4236 Unworn Yellow gold 26 mmmm
Promoted
Audemars Piguet
4236BA-230914/56908
Php407,369
+ Php5,254 for shipping
Jaeger-LeCoultre Reverso Duoface 3842520 Unworn Rose gold 47mm Manual winding
Jaeger-LeCoultre Reverso Duoface
Classic Large Duoface Small Seconds 3842520
Php1,088,915
+ Php7,675 for shipping
TAG Heuer Carrera Heuer-02T CAR5A8K.FT6172 New Titanium 45mm Automatic
Promoted
TAG Heuer Carrera Heuer-02T
Calibre Heuer 02t Carrera Nanograph Tourbillon
Php1,064,028
+ Php2,086 for shipping
Seiko SKX009K-2 New Steel 42mm Automatic The Philippines, Manila
Seiko
Pepsi SKX Divers Men's Stainless Steel Strap Watch SKX009K2
Php24,126
Free shipping
Zodiac Sea Wolf ZO9212 New Steel 39mm Automatic
Promoted
Zodiac Sea Wolf
Super Sea Wolf 53 Skin Automatic Limited Edition
Price on request
+ Php4,664 for shipping
Baume & Mercier Clifton M0A10371 New Steel 44mm Automatic
Promoted
Baume & Mercier Clifton
Racing Club Chronograph (Limited Edition)
Php242,060
Free shipping
Rolex Day-Date 40 228349RBR Unworn White gold 40mm Automatic
Promoted
Rolex Day-Date 40
228349RBR 18K White Gold Pave Diamond Dial
Php5,453,970
Free shipping
A. Lange & Söhne Odysseus 363.068 Unworn White gold 40.5mm Automatic
Promoted
A. Lange & Söhne Odysseus
2021 Odysseus White Gold " Full Set"
Php3,567,492
Free shipping
Poljot Sturmanskie Gagarin 2416/3805145 New Steel 40mm Automatic
Promoted
Poljot
Sturmanskie Gagarin Retro Vintage 2416/3805145 Limited
Php16,826
+ Php1,181 for shipping
Rolex Daytona 116506 New Platinum Automatic
Rolex Daytona
Platinum Arabic Ice Blue Dial 116506
Php20,368,446
+ Php2,893 for shipping

Brand New Luxury Timepieces

New timepieces make an ideal gift and are often excellent investments, especially models from Rolex or Panerai. Rarer models often increase in value. You can often save money when purchasing your new watch online, but not always.


Highlights

  • Purchase new watches online at affordable prices
  • New Rolex or Panerai watches maintain their value
  • Rare watches have the potential to increase in value
  • Popular brands: Rolex, Omega, Breitling, IWC, TAG Heuer

What to Pay Attention to When Buying a New Watch

When buying a new watch, you're faced with many questions that aren't always easy to answer. It's important that you find the right watch to suit you. Do men's watches, women's watches, or unisex models appeal to you most? Are designer watches your only option, or does the brand not matter? Often, the history of the watch and the brand's prestige play an important role. Once you've decided on a model, you must choose between purchasing it pre-owned or new. If the watch is new, it should be in its original packaging with box and papers. "Unworn" is a synonym that is often used for new. Check to make sure that the dealer is offering all the accessories and documents with the watch. This can be very important if you choose to resell the watch at a later point in time, as having the complete package raises its value. This also reduces your chance of falling victim to a scammer.

Collectors also consider models from Rolex or Panerai to be investment opportunities. If you fancy a watch that will increase in value, take a closer look at models from these two companies. Rolex's Submariner and Daytona are particularly appealing timepieces, as is Panerai's Luminor. You should switch the original Panerai strap with a strap of your choosing to preserve the watch's value. Luckily, it's quite straightforward to change the strap on the Luminor.

Other popular manufacturers include the International Watch Company (IWC), Breitling, Omega, and TAG Heuer. Their most famous models are the IWC Portugieser, Breitling Avenger, Omega Speedmaster, and the TAG Heuer Carrera. Affordable new watches for men and women are available from manufacturers such as the Japanese brand Seiko.

Checklist for Buying a New Watch

  • Is it a complete set? (Box, papers, accessories)
  • Do the details match those of the manufacturer?
  • Is the watch in its original packaging?
  • Is the asking price realistic?

How much do new watches cost?

Prices for new watches on Chrono24 range from a few hundred euros for an affordable quartz watch, to millions of euros for a Patek Philippe Grandes Complications with reference number 6300G-001. The Grandes Complications has multiple complications such as a minute repeater, perpetual calendar, and a grande and petite sonnerie. You should plan on spending around 3 million euros on this timepiece, making it one of the most expensive new watches in the world.

Rolex also offers some affordable new luxury watches. The Genevan manufacturer has every single one of their movements certified by the Official Swiss Chronometer Testing Institute (COSC). Afterwards, the movements undergo an in-house precision test. Thanks to these high quality standards, Rolex watches are considered especially precise, reliable, and long lasting. Furthermore, the brand enjoys a high level of prestige, counting celebrities, economic power houses, and politicians as fans. New Oyster Perpetuals or Air Kings cost as little as 3,500 euros.


Detailed Price Information

Model Price (approx.) Features
Rolex Submariner No Date, Ref. 114060 6,200 euros Without a date display
Rolex Submariner Date, Ref. 116610LN 7,300 euros Date display with Cyclops lens
Rolex Daytona, Ref. 116500LN 15,700 euros In-house chronograph caliber, potential to increase in value
Rolex Sea-Dweller, Ref. 116600 11,500 euros Model no longer produced, potential to increase in value, 40-mm case, date display without Cyclops lens
Rolex Sea-Dweller, Ref. 126600 11,500 euros 2017 Sea-Dweller model with 43-mm case and Cyclops lens, already more expensive than the list price
Breitling Avenger, Ref. A1338012 3,500 euros Chronograph, very rare in new condition
Breitling Avenger II, Ref. A1338111 3,500 euros Chronograph feature
Breitling Superocean, Ref. A17365C9 2,200 euros Diving watch with unidirectional rotatable bezel and date display
Breitling Superocean Chronograph, Ref. A13311C9 3,200 euros Diving chronograph with unidirectional rotatable bezel
IWC Pilot's Watch Mark XVIII, Ref. IW327001 3,200 euros Classic three-hand pilot's watch with date display
IWC Pilot's Watch Chronograph, Ref. IW377709 4,000 euros Pilot's chronograph
IWC Portugieser Chronograph, Ref. IW371446 5,000 euros Classic, elegant chronograph
Hublot Big Bang Unico Titanium, Ref. 411.NX.1170.RX 13,000 euros Titanium case, in-house chronograph caliber
Hublot Big Bang Unico Full Magic Gold 25,000 euros Scratch-resistant Magic Gold case, in-house chronograph caliber

New Rolex Timepieces

The Submariner is one of the most famous diving watches in the world and one of Rolex's most beloved models. The timepiece is available with or without a date display (called "Date" or "No Date," respectively). The No Date version costs around 6,200 euros, while the Date model costs about 7,300 euros.

If a date window is present, the watch also has a magnifying lens, known as a Cyclops lens, to improve readability. This lens makes it easy to distinguish between the Submariner and Sea-Dweller models. However, since 2017, the new 43-mm Sea-Dweller (126600) has featured a Cyclops lens at three o'clock. This model is so popular that its value has already risen: It originally had a list price of 10,350 euros, but that has since risen by about 1,000 euros. Rolex stopped producing its predecessor (116600) in order to allow newer models to become rare in the future. Currently, you can purchase this Rolex diving watch for 11,500 euros new. It's the perfect opportunity for an investment, as its price is predicted to increase over time.

Rolex's famous Daytona chronograph is also highly sought after by collectors. The stainless steel version is an especially solid investment, as these timepieces, like the Sea-Dweller, sell for over their original list price as new watches. This is due to the fact that you often need to wait long periods of time to buy a watch in-store. However, if you buy online on Chrono24, you can get the watch significantly faster. A stainless steel Daytona (116500LN) has a current list price of 11,300 euros. If you can't or don't want to wait, you should plan on paying at least 15,700 euros.


Famous Breitling Models

The watch manufacturer Breitling is world famous for their pilot's watches and chronographs. Their most beloved models include the Avenger and Avenger II. The Avenger was only produced until 2013, making it difficult to find new models. Pre-owned Avengers are available for around 2,500 euros. With a bit of luck, you'll find a new version for only about 1,000 euros more. In contrast, you can find countless new Avenger II timepieces with prices starting at 3,400 euros.

Another popular Breitling timepiece is their Superocean diving watch. New non-chronograph versions are available for around 2,300 euros. If you want a chronograph, however, you should plan on spending at least 3,200 euros.


New IWC Watches

IWC, based in Schaffhausen, Switzerland, is another famous producer of pilot's watches. Their Pilot's Watch collection inspired what is now the standard look of pilot's watches. A classic three-hand watch with a black dial and luminous numerals and hands costs around 3,200. Of course, chronograph versions are also available, which cost around 4,000 euros new.

One of IWC's leading models is the Portugieser, a classic, elegant wristwatch available in different versions with a variety of complications, including a chronograph. You should plan on spending around 5,000 euros on a Portugieser Chronograph .


Hublot's Big Bang

Though the company was only founded in 1980, the brand has already established a large fan base. Their Big Bang collection is especially popular and is defined by its eye-popping, distinctive design and large case. The collection has watches for women as well as men. One big hit is the Big Bang Unico chronograph with an in-house caliber, a perfect choice if you're looking for a gold watch. The timepiece is available in titanium, ceramic, or gold. Hublot offers a unique, patented case material called Magic Gold, a scratch-resistant gold alloy with ceramic mixed in. A titanium Big Bang Unico costs around 13,000 euros, while a Magic Gold watch costs about 25,000 euros.